Monthly Archives: December 2010

December 2010: Guerrilla Marketing for Job Hunters

Guerrilla Marketing for Job Hunters 2.0: 1,001 Unconventional Tips, Tricks, and Tactics for Landing Your Dream Job, by Jay Conrad Levinson & David E. Perry, 2009.
Wow, this brand new book takes job searching to a whole new level! Once you know what you want to do and how (and those are big questions), Levinson & Perry march you right into the fire of today’s job market. Guerrilla Marketing is a no-holds manual on how to design and maximize a multi-media campaign to market and sell your skills and talents. The authors teach you how to stand out from the crowd and get in front of those decision-makers who can hire you now.

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December Tip 2010: What Do You Want?

Planning Starts With a Vision

Many of us feel fragmented and pulled in too many directions during a career transition. Why? Because the core question, “What do I want at this time in my life?” hasn’t been answered. And until that question gets answered, it is easy to feel that you’re wandering in circles unable to plan past tomorrow.

Planning starts with knowing where you want to go – your vision. ÿAnd remember: your career is just one part of your whole life. So start with your ideal vision for both your professional and personal life for 2011. Be specific.

These questions will help . . .

  • Who do you want to be each day?
  • What do you want to be doing each day?
  • Where do you want to be working?
  • When do you want to work?
  • Why do you want to work? (the most critical question)
  • & How do you want to work?


Are you getting a picture in your mind? Yes, it’s an “ideal” vision but that’s where you need to start. If you start with a “less than ideal” vision, that’s all you will get. So challenge yourself and shoot for the moon – you will definitely wind up in the stars!

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