Who’s Got Your Back by Keith Ferrazzi

Who’s Got Your Back: The Breakthrough Program to Create Deep, Trusting Relationships that Create Success – And Won’t Let You Fail, by Keith Ferrazzi, 2009.

One of the best advantages of getting a bit older is that we have made good friends over the years in both professional and personal capacities. Ferrazzi believes that these friends – those that truly believe in us and our potential – are the key to our success.

I couldn’t agree more.

This new book builds on his earlier book, Never Eat Alone, and really captures the value of deep personal relationships for growing ourselves in every area of our lives.  And it’s a good question to ask yourself right now “Who’s got my back?” and more importantly, “Who’s back do I have?”

Let me know the answer.

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