Kit Prendergast, PCC
Kit brings you a wealth of expertise and experience as well as a wonderful spirit, energy, and a gift for inspiring you to create the life you truly want for yourself.Kit's Tips & Books
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Category Archives: Kit’s Resources & Book Reviews
Career Distinction
Career Distinction: Stand Out by Building Your Brand, by William Arruda & Kirsten Dixson, John Wiley & Sons, Inc., 2007.
This book is terrific! If you are moving up in your career, over or even into an entirely new field, this book is a “must read” over and over again! Arruda is known as the “Personal Branding Guru” for his groundbreaking work in helping people identify and maximize their personal brands.
In 2001, he launched the 360Reach Personal Brand Assessment and since that time has worked with hundreds of professionals in identifying and maximizing the power of personal branding. Pick it up, learn how to identify your “unique promise of value” and take your career to that next level.
Quiet Leadership
Quiet Leadership: Six Steps to Transforming Performance at Work, by David Rock, HarperCollins Publishers, 2006.
I’ve had this hidden gem of a book tucked up on my bookshelf for several months. I recently pulled it out after both reading and listening to Rock’s more recent book, Your Brain at Work 2009. In both books, Rock helps us understand how our brains really do work (or don’t) and how this understanding can enhance our own performance, reduce unhealthy stress and allow us to enjoy our lives even more. In Quiet Leadership, Rock speaks directly to anyone in a leadership position and challenges them to get out of the way and let others do what they were hired to do – think!
Personal Branding for Dummies
Personal Branding for Dummies, by Susan Chritton, M.Ed. John Wiley & Sons, Inc., 2012.
This brand new book is a great “nuts to soup” on crafting a personal brand for yourself. Normally, I’m not attracted to these yellow jacketed “Dummy” books but this one is really good. After hearing author Susan Chritton present on an ICF conference call, I picked up the book and read it all the way across country on a recent East Coast trip. Now I’m having fun watching how corporate and personal brands show up in our world. Check out my recent blog for a funny story about Southwest Airlines!
Never Apply for a Job Again
Never Apply for a Job Again: Break the Rules, Cut the Line, Beat the Rest, by Darrell W. Gurney, 2012.
This brand new book reintroduces many of the time-tested job strategies that actually work! But author Gurney puts a different spin on it by recommending that we all approach job searching (even when we’re still employed) as a research project.
And as you are researching targeted work that you genuinely enjoy, you are building powerful personal relationships. That’s what makes it possible to never cold call or pound the pavement again looking for a job but rather be in that enviable position of saying that job just “fell into my lap”.
Delivering Happiness
Delivering Happiness: A Path to Profits, Passion, and Purpose, by Tony Hsieh, 2010.
A number of people had recommended Tony Hsieh’s book for not only its story about the incredible business success of Zappos, an online retailer giant, but also Hsieh’s perspective on the powerful role of “happiness” in business success.
It was intriguing to learn how Hsieh, as CEO of Zappos, led the effort to intentionally weave in “happiness” into the Zappos corporate culture. The Zappos vision and purpose became: “Zappos is about delivering happiness to the world”. The result? Zappos was worth $1.2 billion when it was acquired by Amazon.com in 2009 – just 10 years after Hsieh joined the company. And make sure to check out the last chapter, “End Game”, which challenges all of us to figure out for ourselves what can truly bring us genuine happiness – you might be surprised!